Cookies


In accordance with Recital 30 of the GDPR, natural persons may be associated with online identifiers provided by their devices, applications, tools and protocols, such as internet protocol addresses, cookie identifiers or other identifiers such as radio frequency identification tags. This may leave traces which, in particular when combined with unique identifiers and other information received by the servers, may be used to create profiles of the natural persons and identify them. For this reason, Yedra SLU, hereinafter referred to as TAMARÁN, has a cookies policy that complies with current legislation.

DOES THE PLATFORM DELIVER COOKIES? WHAT ARE THEY?

The platform uses cookies, i.e. files or devices that are downloaded onto your computer terminal (personal computer, smartphone, Tablet, mobile device, etc.), and can take various forms.

Generally speaking, and in line with the Cookies Guide published by the Spanish Data Protection Authority (the AEPD), cookies may take various forms governed by different parameters:

Depending on the entity that administers the equipment and the domain which sends out the cookies and processes the data they gather, we can classify them as: 

  • First-party cookies (our own cookies): These are cookies that are sent to the user’s computer terminal from equipment or a domain administered by TAMARÁN, and which supplies the service requested by the user.
  • Third-party cookies: These are cookies that are sent to the user’s computer terminal from equipment or a domain not administered by TAMARÁN, but by another entity which processes the data obtained by the cookies. In cases where the cookies are installed by equipment or a domain administered by TAMARÁN, but where the information gathered by the cookies is administered by a third party, the cookies cannot be considered as TAMARÁN’s own (first-party) cookies. In these cases, TAMARÁN can contract the services of analysis and measurement companies which measure and/or analyse the browsing behaviour of users of the platform, and which therefore act in the name and on behalf of TAMARÁN, by analysing the data obtained from the use of these third-party cookies, with the sole objective of improving the service offered by TAMARÁN.

Depending on the length of time the cookies remain active on the terminal (i.e. their duration), we can distinguish between:

  • Session cookies: they are a type of cookie designed to collect and store data whilst the User accesses the web platform.
  • Persistent cookies: they are a type of cookie which continues to store information in the terminal equipment and allows for the data to be accessed and processed during a period of time, defined by the company responsible for the cookie and ranging from a few minutes to several years.

Depending on the purpose for which the data obtained by means of the cookies is processed, we can distinguish between:

  • Technical cookies: they are cookies that allow the User to browse through the platform and use the different options or services enabled therein, such as for example, controlling the traffic and communication of data, identifying the session, accessing website’s restricted areas, keeping record of the elements of a request, filing a request for registration or participation in an event, using security features during navigation, storing contents for video or audio diffusion or sharing contents through social networks.
  • Customisation cookies: they are cookies that allow the User to access a service with some predefined general features based on a number of criteria on the User’s terminal equipment, such as for example, the language, the type of browser through which they access the service or the regional configuration from where they access the service, among others.
  • Analytical cookies: they are cookies that allow the company responsible for them to track and analyse the behaviour of the Users of the websites to which they are linked. The information collected through this type of cookie is used to measure the activity on the platform and to establish profiles of the Users who browse said websites, applications and web platforms, with the aim of making improvements based on the analysis of the data on the use those Users make of the service.
  • Advertising cookies: they are cookies that allow the management, in the most effective way possible, of the advertising spaces that the publisher, where appropriate, has included in a website, application or web platform through which the requested service is provided, on the basis of criteria such as the content edited or the frequency with which the advertisements are displayed.
  • Behavioural advertising cookies: they are cookies that allow the management, in the most effective way possible, of the advertising spaces that the publisher, where appropriate, has included in a website, application or web platform through which the requested service is provided. These cookies store information on User’s behaviour obtained through the continuous observation of their browsing habits, which allows to establish specific profiles in order to display targeted advertisements tailored to a user’s particular profile.

WHAT COOKIES DO WE USE ON THE PLATFORM?

The table below shows information about the specific cookies currently used by TAMARÁN on the platform:

Cookie

Domain(s)

Duration

Purpose

Source

Purpose

1P_JAR

.google.com

.google.es

1 day

This is used to collect website statistics and to monitor conversion rates.

Google Adwords

Social network and advertising cookies

AKDC

.paypal.com

1 day

Supports payment for services on the internet.

Paypal

Functional

ANID

.google.com

.google.es

1 month

These cookies serve an advertising purpose. They contain a randomly generated unique value that enables the Platform to distinguish between browsers and devices. This information is used to measure the performance of the advertisements and to provide recommendations in relation to products, based on statistical data.

Google Adwords

Social network and advertising cookies

APID

.advertising.com

1 year

Gathers information from the visitor’s activity over multiple websites. This information is used on the website to optimise the relevance of advertising.

Advertising

Social network and advertising cookies

APISID

.google.com

.google.es

2 years

These cookies serve an advertising purpose. They contain a randomly generated unique value that enables the Platform to distinguish between browsers and devices. This information is used to measure the performance of the advertisements and to provide recommendations in relation to products, based on statistical data.

Google Adwords

Social network and advertising cookies

CAKEPHP

tamaran.com

1 day

Start of user’s browsing session identifier.

First-party

Functional

CMID

.casalemedia.com

1 year

Gathers anonymous data relating to the user’s visits to the website—such as the number of visits, the average time spent browsing the website, and which pages have been loaded—for the purpose of displaying specific advertisements.

casalemedia.com

Social network and advertising cookies

CMPRO

.casalemedia.com

3 months

Gathers information about the user’s activity on different websites in order to display the most relevant advertising. It also allows the website to limit the number of times a particular user is exposed to the same advertisement.

casalemedia.com

Social network and advertising cookies

CMPS

.casalemedia.com

3 months

Gathers anonymous data relating to the user’s visits to the website—such as the number of visits, the average time spent browsing the website, and which pages have been loaded—for the purpose of displaying specific advertisements.

casalemedia.com

Social network and advertising cookies

CMRUM3

.casalemedia.com

1 year

Gathers anonymous data relating to the user’s visits to the website—such as the number of visits, the average time spent browsing the website, and which pages have been loaded—for the purpose of displaying specific advertisements.

casalemedia.com

Social network and advertising cookies

CMST

.casalemedia.com

1 day

Gathers anonymous data relating to the user’s visits to the website—such as the number of visits, the average time spent browsing the website, and which pages have been loaded—for the purpose of displaying specific advertisements.

casalemedia.com

Social network and advertising cookies

CONSENT

.google.com

.google.es

Persistent

These cookies serve an advertising purpose. They contain a randomly generated unique value that enables the Platform to distinguish between browsers and devices. This information is used to measure the performance of the advertisements and to provide recommendations in relation to products, based on statistical data.

Google Adwords

Social network and advertising cookies

CakeCookie[lang]

.tamaran.com

1 month

Stores the user’s language preference.

First-party

Functional

DV

.google.com

1 day

Used by Google Analytics to gather different information about the user’s browsing habits on our website. For example, the user’s location, details of the visit (time spent, pages browsed, etc.).

Google Adwords

Social network and advertising cookies

GPS

.youtube.com

Session

Records a unique ID on mobile devices to enable GPS geographical tracking.

Google Youtube

 

HSID

.google.com

.google.es

Persistent

These cookies serve an advertising purpose. They contain a randomly generated unique value that enables the Platform to distinguish between browsers and devices. This information is used to measure the performance of the advertisements and to provide recommendations in relation to products, based on statistical data.

Google Adwords

Social network and advertising cookies

IDE

.doubleclick.net

 

These cookies serve an advertising purpose. They contain a randomly generated unique value that enables the Platform to distinguish between browsers and devices. This information is used to measure the performance of the advertisements and to provide recommendations in relation to products, based on statistical data.

Google Doubleclick

Social network and advertising cookies

IDSYNC

.analytics.yahoo.com

24 hours

Identifies whether the browser data needs to be updated. This is determined through the companies that supply the advertising.

Google Adwords

Social network and advertising cookies

KRTBCOOKIE

_10

.pubmatic.com

1 month

Identifies the user for advertising platforms.

Pubmatic

 

MUID

.bing.com

1 year

Used frequently by Microsoft as a unique ID for the user. The cookie allows the user to be tracked by synchronising the ID across a large number of Microsoft domains.

Microsoft Bing Ads

Social network and advertising cookies

MUIDB

.bing.com

1 year

Used frequently by Microsoft as a unique ID for the user. The cookie allows the user to be tracked by synchronising the ID across a large number of Microsoft domains.

Microsoft Bing Ads

Social network and advertising cookies

NID

.google.com

6 months

Contains a unique identifier which Google uses to record your preferences and other information, such as your preferred language, the number of search results you would like displayed per page and whether or not you would like the Google SafeSearch filter activated.

Google

Social network and advertising cookies

NID  

.google.es

6 months

The NID cookie contains a unique identifier which Google uses to record your preferences and other information—such as your preferred language (for example, English), the number of search results you would like displayed per page (for example, 10 or 20) and whether you would like the Google SafeSearch filter activated or deactivated.

Google

Social network and advertising cookies

PAPVisitorId

tamaran.com

Persistent

Identifier for advertising campaign purposes.

Third-party

Social network and advertising cookies

PREF

.youtube.com

2 years

Records a unique ID which Google uses to gather statistics about how the visitor uses YouTube videos on different websites.

Google Youtube

Social network and advertising cookies

PUBMDCID

.pubmatic.com

3 months

This cookie is supplied by pubmatic.com and is used for advertising purposes.

pubmatic.com

Social network and advertising cookies

PugT

.pubmatic.com

1 month

This cookie is supplied by pubmatic.com and is used for advertising purposes.

pubmatic.com

Social network and advertising cookies

SAPISID

.google.com

 

Advertising partners generally configure this DoubleClick cookie via the website and use it to build a profile of the website visitor’s interests so they can be shown relevant ads on other websites. This cookie only identifies the browser and the device.

Google

Social network and advertising cookies

SAPISID

.google.es

 

Advertising partners generally configure this DoubleClick cookie via the website and use it to build a profile of the website visitor’s interests so they can be shown relevant ads on other websites. This cookie only identifies the browser and the device.

Google

Social network and advertising cookies

VISITOR_INF O1_LIVE

.youtube.com

6 months

Tries to calculate the user’s bandwidth on websites with integrated YouTube videos.

Google Youtube

Social network and advertising cookies

YSC

.youtube.com

Persistent

Records a unique ID to gather statistics on which YouTube videos the user has viewed.

Google Youtube

Performance

_fbp

.tamaran.com

3 months

Used by Facebook to provide a series of advertising products such as real-time bids from third-party advertisers.

Facebook

Social network and advertising cookies

_ga

.tamaran.com

2 years

This cookie enables Google Analytics to determine whether the visitor is taking part in its marketing trials.

Google Analytics

Functional

_gcl_au

.tamaran.com

3 months

Used by Google AdSense to trial advertising efficiency via the websites using its services.

Google Adsense

Social network and advertising cookies

_gid

.tamaran.com

When data is sent

Stores and updates the unique value for each page visited.

Google

Functional

adrl

.outbrain.com

3 months

This cookie records the visitor’s data. This information is used on the website to optimise the relevance of advertising.

Outbrain

Social network and advertising cookies

anj

.adnxs.com

3 months

These cookies serve an advertising purpose. They contain a randomly generated unique value that enables the Platform to distinguish between browsers and devices. This information is used to measure the performance of the advertisements and to provide recommendations in relation to products, based on statistical data.

Appnexus

Social network and advertising cookies

c

.bidswitch.net

1 year

Controls the synchronisation of the user’s identification, and the exchange of the user’s data between different advertising services.

Bidswitch

Social network and advertising cookies

fr

.facebook.com

3 months

Used by Facebook to provide a series of advertising products such as real-time bids from third-party advertisers.

Facebook

Social network and advertising cookies

i

.openx.net

1 year

Stores anonymous user data, including the IP address, geographical location, websites visited, and the advertisements the user has clicked on. Its purpose is to optimise the display of advertisements in line with the user’s activity on websites which use the same advertising network.

Openx.net

Social network and advertising cookies

obuid

.outbrain.com

3 months

Establishes a unique identifier for the visitor which enables external advertisers (third parties) to direct relevant advertising to the visitor. This service is provided by external advertising suppliers, who provide offers in real time to the advertisers.

Outbrain

Social network and advertising cookies

t_gid

.taboola.com

1 year

This cookie allocates a particular user ID when the visitor interacts with advertisements or content on the website. This allows the website to direct the visitor to similar content or advertisements.

Taboola

Social network and advertising cookies

tluid

.3lift.com

3 months

This cookie allocates a particular user ID when the visitor interacts with advertisements or content on the website. This allows the website to direct the visitor to similar content or advertisements.

3lift.com

Social network and advertising cookies

tuuid

.bidswitch.net

1 year

This cookie contains a randomly generated value, which identifies the user’s device or browser. It is used to cross-check with advertising networks in order to obtain advertising relevant to the user.

Bidswitch

Social network and advertising cookies

tuuid_lu

.bidswitch.net

1 year

It is used in conjunction with the tuuid cookie to determine the user’s activity.

Bidswitch

Social network and advertising cookies

vte_functional

.tamaran.com

1 year

It allows us to store the user’s consent in relation to functional cookies.

First-party

Functional

vte_performa nce

.tamaran.com

1 year

It allows us to store the user’s consent in relation to performance cookies.

First-party

Functional

vte_social

.tamaran.com

1 year

It allows us to store the user’s consent in relation to social network and advertising cookies.

First-party

Functional

_hjIncludedIn Sample

.tamaran.com

Session

This session cookie allows Hotjar to determine whether the visitor is included in the sample used for generating filters.

Hotjar

Marketing

aff_network

.tamaran.com

1 month

This cookie is used in the maintenance of our internal affiliates’ network.

First-party

Functional

WHO USES THE COOKIES?

The information gathered by the cookies delivered by the Platform may be used by the owner of the Platform, or by a third party that supplies a service to the said owner.

HOW CAN COOKIES BE MANAGED AND CONFIGURED?

Through this policy, we provide information on how you can manage the cookies used by the Platform by means of the various options available on the most popular browsers:

You can manage, or block, the use of cookies, but it depends on the browser you have installed on your computer. You can see further information on how to manage cookies by clicking on the links below:

DO YOU NEED TO CONTACT US?

The protection of your rights is important to TAMARÁN. Therefore, if you have any issue or suggestion that you would like to bring to our attention in relation to the present privacy and cookie policy, please do not hesitate to contact us by email at: info@tamaran.com.

APPLICABLE LAW AND JURISDICTION

In general, any dispute or conflict shall preferably be brought to the attention of the parties concerned in order to achieve a mutually agreed and amicable solution; for this purpose, with regard to TAMARÁN, the channel described in the above Section shall be used. 

If such a solution is not possible, in accordance with the terms of the GDPR for determining the appropriate leading or principal authority to deal with any conflict, dispute or claim in relation to the present privacy and cookie policy, for administrative purposes at least, you are advised that the authority will be the Agencia Española de Protección de Datos (AEPD) [Spanish Data Protection Agency].

With regard to the right to effective legal remedy, Article 79.2 of the GDPR will apply, with the relevant rights being exercised before the Courts and Tribunals of Madrid. All cases will be subject to Spanish law.